Build the thriving, sustainable massage practice you’ve always dreamed of.
A 6-Week Success Challenge to help massage therapists expand their business, increase client retention, and achieve financial stability — without draining their budget or their passion.
I AM READY FOR THISThe 6-Week Massage Practice Prosperity Challenge has empowered over 1,000 massage therapists to build sustainable client bases and achieve lasting income stability.
70% ↑
CLIENT RETENTION
85% ↑
CLIENT REFERRALS
$5,000
AVE REVENUE GROWTH
Leverage my years of experience so you can stop the guesswork and fast-track your success.
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I’ve been where you are—struggling with the business side of massage therapy—and I’ve created a path that’s proven to work. Hear from fellow massage therapists who have already transformed their practices using my success strategies.
Running a successful massage therapy business takes more than just exceptional massage skills.
it's also about navigating the complexities of client attraction, retention, and financial management. Without the right tools and strategies, it’s easy to get overwhelmed by inconsistent income, lack of client retention, and burnout from trying to manage it all.
6-Week Challenge combines
strategic business insights with actionable steps
Attract & Retain Clients
Learn proven marketing techniques that build a consistent client base and keep them coming back for more.
Build a Sustainable Practice
Implement systems that streamline your business operations, ensuring long-term growth without burnout.
Reignite
Your Passion
Gain clarity and confidence in running your business, allowing you to focus on
what you love —helping your clients heal.
Here’s how the 6-Week Massage Practice Prosperity Challenge works
-
Vision Creation: Define and envision your ideal business dream.
-
Mapping & Client Focus: Outline a roadmap for your goals and identify your ideal client.
-
Business Foundation: Develop a mini business plan and establish personal branding basics.
- Budgeting Essentials: Set up both personal and business budgets.
- Financial Planning: Create a financial forecast, establish pricing, and set up services.
- Program Development: Begin building a wellness program, with time for coaching and a rest day.
- Program Pricing & Launch: Set pricing and plan both organic and paid launches for the wellness program.
- Marketing Essentials: Develop a marketing strategy, focusing on social ads, organic presence, and grassroots referrals.
- Coaching & Self-Care: Attend a coaching session and enjoy a rest day to recharge.
- Develop Essential Systems: Create a comprehensive marketing plan, and set up automation tools for scheduling and email to streamline business operations.
- Manage Financial Health: Learn the basics of ongoing financial management to keep track of the business's financial pulse.
- Establish Business Protocols: Build a business playbook with policies and procedures to ensure consistency and clarity in operations.
- Prepare and Execute Launch: Plan and initiate the launch, finalizing marketing materials and setting up online visibility through Google My Business.
- Optimize Website: Work on search engine optimization, backend improvements, blogging, and linking to increase online reach and performance.
- Coaching and Rest: Participate in a coaching session for guidance and take a well-deserved day off to recharge.
- Enhance Client Experience: Map out the client journey, understand lifetime value, and focus on the small details that matter.
- Personal Growth and Efficiency: Improve time management skills and address imposter syndrome to build confidence and productivity.
- Celebrate Success: Complete the final coaching session and celebrate your achievements at the end of the challenge.
Plus, these exclusive bonuses to support your journey:
Weekly Group Coaching Calls
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for personalized guidance and feedback to help you stay on track.
Massage Boss Journal
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for tracking your goals and progress throughout the challenge.
Accountability Facebook Group
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for ongoing support and motivation from a like-minded community.
Your Own
Account in the Learning Platform
for easy access to all course materials in one place.
Time Management Guide
for boosting productivity and creating balance in your work-life routine.
Marketing
Templates
 for streamlined client attraction and engagement with ready-to-use resources.
TOTAL VALUE: $3,000
Join the Challenge Today
for only $497
Join the 6-Week Challenge Starting February 25th, 2025
I am so confident that this will bring you breakthroughs that if you follow all the steps in the challenge and you don't see the results you were hoping for, I will give you your money back — no questions asked.
You can invest in your growth risk-free.
Imagine a thriving practice where you have a steady stream of clients, predictable income, and a supportive business foundation.
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You’ll spend more time doing what you love and less time stressing over marketing and management.
I was struggling with streamlining my processes and branding... This helped make my admin work easier and more efficient.
- Soo
Julie is a true expert in the massage business industry. With her knowledge, she helped me create a plan that aligns with my business goals.
- JarretÂ
The Prosperity Challenge was the game-changer I needed. Julie’s guidance has been pivotal in my growth as a business owner and massage therapist.
- LindaÂ
Julie’s 6-week massage prosperity challenge exceeded my expectations. The program builds a strong foundation and then adds new layers each week. It’s been an incredible experience.
- MollyÂ
Looking for more flexibility?
I got you covered.
Your success is my ultimate goal, here are options for you:
Coaching First
Get targeted support without committing to the full program.
- Join 6 weekly group coaching calls with the first call on Feb 25th, 2025 at 3 PM PST
- Benefit from the collective wisdom of our Facebook group
Challenge Only
Progress at your own pace without live coaching sessions.
- Get over $1k in resources to streamline your business operations
- Benefit from the collective wisdom of our Facebook group
Full Challenge
Get a straightforward, step-by-step guide to:
- Solidify your business foundation,
- Master the art of attracting and retaining your ideal clients, and
- Organize your finances effectively.
- Get over $1k in resources to streamline your business operations
- 6 weekly group coaching calls with the first call on Feb 25th, 2025 at 3 PM PST
- Benefit from the collective wisdom of our Facebook group
I am so confident that this will bring you breakthroughs that if you follow all the steps in the challenge and you don't see the results you were hoping for, I will give you your money back — no questions asked.
You can invest in your growth risk-free.
Hi, I’m Julie.
LMT #15892, MBA
When I started my practice I had no money, zero business experience, and was already feeling jaded about my career after working for chains & chiropractors. I learned nearly everything the hard way.
After much trial, error and learning a long the way, I’ve built two successful businesses:
- An amazing massage studio in Portland, OR which I owned for 10 years and is now ran by Massage Therapists who worked with me as a collective; and
- The Business of Massage, my passion project where I get to work with the people I enjoy and celebrate most: Massage Therapists.
I designed this challenge because I want to help Massage Therapist like you who want to keep serving a steady stream of clients, get a more predictable income, and build a thriving business that do not burn your budget or burn you out.
Build the Massage Practice of Your Dreams
You are ready to be the "Massage Boss." Your motto is "Do What You Love."
Your resounding declaration is clear: You want to attract more of your favorite massage clients without emptying your wallet or experiencing burnout.
That's what makes the Massage Practice Prosperity Challenge, a 6-week transformational journey, perfect for Massage Therapists just like you.
I was struggling with streamlining my processes and branding... This helped make my admin work easier and more efficient.
- SooÂ
Julie is a true expert in the massage business industry. With her knowledge, she helped me create a plan that aligns with my business goals.
- JarretÂ
Frequently Asked Questions
When does the challenge start?
How many people will be in the challenge?
Will I receive CE's?
What is the time commitment, how does it work, & when are the coaching sessions?
Who is this challenge for?
What area do I need to be located in?
Build the thriving, sustainable massage practice you’ve always dreamed of.
A 6-Week Success Challenge to help massage therapists expand their business, increase client retention, and achieve financial stability — without burning out their budget or their passion.
I AM READY FOR THIS
